Awards - Don't Mess With Texas

WE’VE ALWAYS GOT LITTER ON THE BRAIN.

Whether we’re coming up with new ads, contests, or community outreach, we’re constantly thinking of fresh ways to remind people to stop trashing our state. So when someone takes the time to recognize our efforts, you better believe we celebrate. Check out all of our awards below. These belong to all Texans who help keep our state clean — but especially those who have volunteered and partnered with us.

Viddy Awards 2022
Gold 2022 Don’t mess with Texas-Black Pumas “Together” Short Form Web Video < 3 minutes Environmental Causes
Gold 2022 Don’t mess with Texas-Black Pumas “Together” Commercials | Broadcast/Non-Broadcast/Web Commercials | PSA

Ragan Awards 2022
Grand Prize Best Overall Video-Honorable Mention Don’t mess with Texas-Black Pumas “Together” Educational Video-Honorable Mention Don’t mess with Texas-Black Pumas “Together”

Communicator Awards 2022
Distinguished Don’t mess with Texas-Black Pumas “Together”

Addy Awards 2022
Bronze 2022 Public Service > Film, Video & Sound > 089 – Public Service Television Don’t mess with Texas-Black Pumas “Together”
Bronze 2022 Public Service > Film, Video & Sound > 090 – Public Service Radio Page 2 of 3 Don’t mess with Texas-Black Pumas “Together”
Bronze 2022 Public Service > Film, Video & Sound > 091 – Public Service Online Film, Video & Sound Don’t mess with Texas-Black Pumas “Together”

Official Honoree Webby Awards 2015. The academy acknowledged the Report-a-Litterer mobile app as an official honoree in the Mobile Sites & Apps: City & Urban Innovation category exhibiting remarkable achievement.

Silver Austin ADDY for 2015 for Don’t mess with Texas Report-a-Litterer mobile app. Given by American Ad Federation.

Official Honoree Webby Awards 2014. The Academy acknowledged the Don’t mess with Texas website as an official honoree in the Government category exhibiting remarkable achievement.

Gold, The Dallas Show 2013, for the Don’t mess with Texas CANpaign Outdoor Boards including all executions in both English and Spanish. Given by the Dallas Society of Visual Communications.

Gold, The Dallas Show 2013, for the Don’t mess with Texas CANpaign “Keep Your Butts in the Vehicle at All Times” outdoor board. Given by the Dallas Society of Visual Communications Professional Show.

Gold, The Dallas Show 2013, for the Don’t mess with Texas CANpaign including TV PSAs, radio reads, outdoor, truckside, digital, sports marketing, social media, and earned media; all executions in both English and Spanish. Given by the Dallas Society of Visual Communications.

Bronze, The Dallas Show 2013, for the Don’t mess with Texas CANpaign “I Love Trash” 30-second TV spot (English). Given by the Dallas Society of Visual Communications.

Bronze, The Dallas Show 2013, for the Don’t mess with Texas CANpaign “Please Feed The Barrels” outdoor board. Given by the Dallas Society of Visual Communications.

Bronze Anvil Award of Commendation 2011, for the “Pizzazz” TV commercial starring George Strait. Given by the Public Relations Society of America.

Best of Texas Award 2011, for the “Pizzazz” TV commercial starring George Strait. Given by the Texas Public Relations Association.

Silver Spur Award 2008, for creating a cool way to reduce litter by appealing to Generation Litterer, (16-24 year olds) through the Rock the Bag campaign. Given by the Texas Public Relations Association.

Best of Texas Merit for Litter Force 2008, for great news writing that kept the judges reading. Given by the Texas Public Relations Association.

Innovator Award 2007, for the Don’t mess with Texas Litter Force website for being a leader in technical capabilities. Given by the Summit International Emerging Media Awards competition.

Gold District 10 Regional ADDY Award 2007, for the Don’t mess with Texas “20th Anniversary” public service TV campaign. Given by the American Advertising Federation.

Gold Austin ADDY Award 2007, for the Don’t mess with Texas “20th Anniversary” public service TV campaign. Given by the American Advertising Federation.

Advertising Week Walk of Fame 2006, for America’s favorite slogan. Awarded by Adweek.

Silver, Best of Texas 2006, for the 20th Anniversary media kit. Given by the Texas Public Relations Association.

Partnership Award 2005, for exemplary contributions to and support of Keep America Beautiful state affiliates, and outstanding partnership between a state affiliate and the Department of Transportation. Given by Keep America Beautiful, Inc./U.S. State Department of Transportation.

Partnership Award 2005, for exemplary contributions to and support of Keep America Beautiful’s Great American Cleanup. Given by Keep America Beautiful, Inc./U.S. State Department of Transportation.

Silver Austin ADDY Award 2005, for the Don’t mess with Texas “Excuses” television spot, Public Service TV-Broadcast/Electronic category. Given by Austin Advertising Federation.

First Place Rogers Award 2004 for the Don’t mess with Texas “Excuses” television spot, State and Local Radio Advertising category. Given by Keep America Beautiful, Inc.

First Place Rogers Award 2004 for the Don’t mess with Texas “Excuses” television spot, Statewide Television Advertising category. Given by Keep America Beautiful, Inc.

Partnership Award 2004 for exemplary contributions to and support of Keep America Beautiful state affiliates. Given by Keep America Beautiful, Inc./Federal Highway Administration.

Partnership Award 2004 for exemplary contributions to and support of Keep America Beautiful’s Great American Cleanup. Given by Keep America Beautiful, Inc./Federal Highway Administration.

Bronze Austin ADDY Award 2004 for Don’t mess with Texas “Road Reversal,” in the Public Service TV-Broadcast/Electronic category. Given by Austin Advertising Federation.

Partnership Award 2003 for exemplary contributions and support of Keep America Beautiful state affiliates. Given by Keep America Beautiful/U.S. Department of Transportation.

Bronze Best of Texas 2003 for the “If Your Mother Were Texas” printed media kit. Given by the Texas Public Relations Association.

Gold Austin ADDY Award 2003 for the Don’t mess with Texas “If Your Mother Were Texas Would You Still Litter?” regional/national public service campaign. Given by the Austin Advertising Federation.

Best Use of Research or Measurement, Honorable Mention 2003 for Don’t mess with Texas: Visible Litter Study. Give by PR Week.

Second Place, Certificate for Outstanding Creativity, International Competition 2002 for the Don’t mess with Texas “If Your Mother Were Texas,” “If Your Girlfriend Were Texas,” “If Your Daughter Were Texas” campaign, Television Commercial Category. Given by the Mobius Advertising Awards/California.

Partnership Award 2002, for exemplary contributions to and support of Keep America Beautiful state affiliates. Given by Keep America Beautiful/U.S. Department of Transportation.

Second Place Rogers Award 2002 for statewide television advertising. Given by Keep America Beautiful, Inc.

Second Place 2002 for Excellence in Statewide Television Advertising, Don’t mess with Texas campaign. Given by Keep America Beautiful, Inc.

Bronze Anvil Award 2002 for Best/Excellence in Research/Evaluation, Don’t mess with Texas: Visible Litter Study. Given by the Public Relations Society of America.

Silver ADDY Award, District/Regional Level 2002 for “If Your Mother Were Texas,” in the category of PSA/Broadcast Media/TV. Given by the American Advertising Federation, 10th District.

Gold Austin ADDY Award 2002 for Don’t mess with Texas “If Your Mother Were Texas Would You Still Litter?” in the category of Regional/National Public Service TV. Given by the Austin Advertising Federation.

Partnership Award 2001 for exemplary contributions to and support of Keep America Beautiful state affiliates. Given by Keep America Beautiful/U.S. Department of Transportation.

Distinguished Service Citation 2000, for Litter Prevention Programs. Given by Keep America Beautiful/Federal Highway Administration.

Crystal Award of Excellence 2000 for the Don’t mess with Texas “Jimmy” PSA. Given by Communicator Awards.

Crystal Award of Excellence 2000 for Don’t mess with Texas “Jimmy,” humor. Given by Communicator Awards. First Place 1999 for State DOT Programs Achieving Excellence in the Control and Prevention of Roadside Litter. Given by Keep America Beautiful/Federal Highway Administration.

Bronze Summit Award 1999 for the Don’t mess with Texas “Littered” billboard, PSA/Political-Outdoor/Transit Category. Given by International Summit Creative Awards.

Silver Summit Award 1999 for Vote Don’t mess with Texas, PSA/Political Multiple Media Campaign Category. Given by International Summit Creative Awards.

Best of Texas 1999 for “Aunt Pearl’s Message to Keep Texas Beautiful” audiovisual. Given by the Texas Public Relations Association.

Best of Texas/Silver Spur Award 1999 for Vote Don’t mess with Texas, Marketing/Non-Profit. Given by the Texas Public Relations Association.

Second Place 1998 for State DOT Programs Achieving Excellence in the Control and Prevention of Roadside Litter. Given by Keep America Beautiful, Inc./Federal Highway Administration.

National Award 1996 for Distinguished Service. Given by Keep America Beautiful, Inc./Federal Highway Administration.

Second Place National Award 1995 for State Highway or Transportation Agency Showing the Most Progress in the Prevention and Collection of Litter. Given by Keep America Beautiful, Inc./Federal Highway Administration.

National Award 1993 for Distinguished Service and recognition for Great Texas Trash-Off, Spread the Word Not the Waste, Don’t mess with Texas, and Adopt-a-Highway. Given by Keep America Beautiful Inc./Federal Highway Administration.

Certificate of Merit, National Award Finalist 1993 for the Don’t mess with Texas program. Given by Keep America Beautiful, Inc.

First Place National Award, Environmental Communication Awards 1993 for “George Foreman and Bikers,” TV Spots/Broadcast PSA Category. Given by the Environmental Marketing and Advertising Council.

Certificate of Appreciation for the Don’t mess with Texas advertising campaign for contributions toward the goals of nonpoint source management and the Clean Water Act, and for benefits to the environment resulting from campaign efforts. Given by Environmental Protection Agency, Region 6, Dallas, Texas.

First Place 1992 for Superior Progress in the Prevention and Collection of Litter. Given by Keep America Beautiful, Inc./Federal Highway Administration.

First Place, 11th Annual Public Affairs Skills Contest 1992 for “Great American Trash-Off,” television. Given by the American Association of State Highway and Transportation Officials.

Austin ADDY Award 1992 for “Preacher George,” PSA. Given by the Austin Advertising Federation.

Merit Award 1992 for “Preacher George,” Public Service TV. Given by the American Advertising Federation, 10th District.

Silver TOPS Award 1992 for “Preacher George,” Television. Given by the Dallas Advertising League.

Bronze TOPS Award 1992 for “Wrestler” w/Tag, Television. Given by the Dallas Advertising League.

Second Place 1991 for Distinguished Public Service in the Nationwide Program to Keep America Beautiful. Given by Keep America Beautiful, Inc.

Special Merit Award 1990 for Distinguished Public Service in the Nationwide Program to Keep America Beautiful. Given by Keep America Beautiful, Inc./Federal Highway Administration.

National Environmental Achievement Award in Environmental Beautification 1990 for the “Don’t mess with Texas” Anti-litter Campaign and Adopt-a-Highway Program. Given by the National Environmental Awards Council.

Gold ADDY Award 1990 for Public Service Advertising, Regional/National TV 60 seconds or less. Given by the American Advertising Federation, 10th District.

Best of Texas 1990 for “Shamu & The Texas Tuxedos,” Special Event. Given by the Texas Public Relations Association.

Bronze Austin ADDY Award 1990 for “Moon to Givens,” Public Service TV, Regional/National. Given by the Austin Advertising Federation.

Gold Austin ADDY Award 1990 for “Little Joe y La Familia,” non-English, TV 60 seconds or less. Given by the Austin Advertising Federation.

Bronze Austin ADDY Award 1990 for Willie Nelson Public Service TV, Regional/National. Given by the Austin Advertising Federation.

FUNEP 500 Winner for World Environment Day 1990 for the Don’t mess with Texas Anti-litter Campaign and Adopt-a-Highway Program. Given by Friends of the United Nations Environment Programme (FUNEP).

First Place Scoop Award for Don’t mess with Texas, the highest award given for Excellence in the Field of Public Relations Programs. Given by American Association of State Highway and Transportation Officials/Better Roads & Transportation Council.

Annual Award 1989 for the State Highway or Transportation Agency Showing the Most Progress in the Prevention and Collection of Litter. Given by U.S. DOT/Federal Highway Administration.

First Place National Award 1989 for Adopt-a-Highway Program. Given by Keep America Beautiful, Inc. Certificate of Merit, Take Pride in America National Awards Program 1989, for Recognition of Demonstrated Commitment & Exceptional Contribution to the Volunteer Stewardship of America’s Natural and Cultural Resources. Given by Take Pride in America.

TOPS Award 1989 for TV, Regional/National, more than 30 seconds. Given by the Dallas Advertising League. Pro Bono Publico Award 1989 for Distinguished Advertising and Contributions to the Betterment of Public Good. Given by the Dallas Advertising League.

Best of Austin 1989 for Don’t mess with a Good Slogan (Don’t mess with Texas), Advocacy/Public Service. Given by the International Association of Business Communicators – Austin Chapter.

Finalist Award 1989 for Willie Nelson PSA. Given by the International Film & TV Festival of New York. National ADDY Award 1988 for Jerry Jeff Walker, PSA, Regional/National TV. Given by the American Advertising Federation, 10th District.

Gold Austin ADDY Award 1988 for PSA, Regional/National Campaigns. Given by the Austin Advertising Federation.

Gold Austin ADDY Award 1988 for PSA, Regional/National, TV 60 seconds or less. Given by the Austin Advertising Federation.

Special Merit Award 1987 for Distinguished Public Service in the Nationwide Program to Keep America Beautiful. Given by Keep America Beautiful, Inc.

Special Commendation 1986 for Demonstrated Commitment and Exceptional Contribution to the Proper Stewardship of America’s Natural and Cultural Resources (National Award), Government Category. Given by Take Pride in America, U.S. National Arboretum, Washington, D.C.

Gold Effie 1987 for GSD&M for the “Don’t mess with Texas” slogan. Given by the American Marketing Association/New York.

Scoop Award 1987 for the Don’t mess with Texas Anti-litter Campaign. Given by the American Association of State Highway and Transportation Officials.

National ADDY Award 1987 for The Fabulous Thunderbirds, PSA, Regional/National Radio 60 seconds or less. Given by the American Advertising Federation.

Gold Austin ADDY Award 1987 for TV, Regional/National 30 seconds or less. Given by the Austin Advertising Federation.

Gold Austin ADDY Award 1987 for TV, Regional/National Campaign. Given by the Austin Advertising Federation.

Gold Austin ADDY Award 1987 for Public Service Advertising, Regional/National Campaigns. Given by the Austin Advertising Federation.

Gold Austin ADDY Award 1987 for Radio, Regional/National Campaign. Given by the Austin Advertising Federation.

Gold Austin ADDY Award 1987 for Complete Campaign, Regional/National Consumer Advertising. Given by the Austin Advertising Federation.

Silver Austin ADDY Award 1987 for Television, Regional/National 30 seconds. Given by the Austin Advertising Federation.

Gold Austin ADDY Award 1987 for PSA, Regional/National Radio 60 seconds or less. Given by the Austin Advertising Federation.

Gold Austin ADDY Award 1987 for Best of Show. Given by the Austin Advertising Federation.

Gold Austin ADDY Award 1987 for PSA, Regional/National, TV 60 seconds or less. Given by the Austin Advertising Federation.

Gold Austin ADDY Award 1987 for Radio, Regional/National, more than 30 seconds. Given by the Austin Advertising Federation.

Special Merit Award 1986 for Distinguished Public Service in the Nationwide Program to Keep America Beautiful. Given by Keep America Beautiful, Inc.

Gold Austin ADDY Award 1987 for Radio, Regional/National, more than 30 seconds. Given by the Austin Advertising Federation.

Austin ADDY Award 1986 for Radio, Regional 60 seconds or less. Given by the Austin Advertising Club.

Webby Awards 2015 Official Honoree, Report a Litterer mobile app, Mobile Sites & Apps: City & Urban Innovation category.

Silver Austin ADDY Award 2015 for the Don’t mess with Texas Report a Litterer mobile app. Given by the American Advertising Federation.

Webby Awards 2014 Official Honoree, Don’t mess with Texas website, Government category.

WE’VE ALWAYS GOT LITTER ON THE BRAIN.

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